Lead scoring for service businesses
Your competitor is calling your best leads first.
Know the budget, timeline, and intent of every lead before you pick up the phone. The ones worth $10k get a call in minutes. The rest can wait.
30 days free. No credit card.
of sales reps say lead quality is their top problem. (Gleanster)
to reach a lead before your odds drop 10x. (Harvard Business Review)
of inbound leads are not sales-ready. Score before you call. (Gleanster)
Before and after.
Before HawkLeads
- Every lead looks the same in your inbox
- Your team wastes hours calling tire-kickers
- Your first words: "Hi, thanks for reaching out, what can I help you with?"
After HawkLeads
- Budget, timeline, and intent scored before you dial
- Your team calls the $10k jobs first, every time
- Your first words: "Hi Sarah, saw you need emergency plumbing this week and your budget is $5-10k. I have availability tomorrow morning."
How it feels
Visitors qualify themselves.
A 30-second tappable flow on your site. Not a form. Visitors tell you their budget, timeline, and service needs. You get a score and a call list.
Fewer submissions. Every one worth your time.
How it works
Three steps. Two minutes.
Build your flow
Pick an industry template or start blank. Add 2 to 5 qualifying questions. Assign score weights. Two minutes.
Paste two lines
Copy the embed snippet onto your site. WordPress, Shopify, Webflow, plain HTML. A floating button appears.
Get scored leads
You instantly know if a lead is worth calling. Hot leads trigger alerts. Your dashboard shows a call list sorted by score.
Built for your industry
Built for businesses that sell by phone.
Home Services
A $200 repair and a $15,000 remodel look identical in your inbox. Not anymore.
Legal
Your intake team spends 40% of their day on cases you will never take. Score them first.
Real Estate
The buyer with pre-approval and a 30-day timeline gets your call before the browser.
Capabilities
Score, route, and close. All from one widget.
Ask. Watch. Score.
Every lead scored 0 to 100 across two signals: what they told you and what they did on your site. You control the weights. You see the math.
Your phone rings before theirs.
Hot leads trigger an email within seconds. You call while they are still on your website. Not tomorrow. Now.
See where you are losing them.
Funnel visualization shows exactly which step visitors bail on. Fix the question, recover the leads.
It looks like your site, not ours.
Your colors, your fonts, your button styles. Visitors never know it is a third-party tool. Remove our name on paid plans.
The right person gets the right lead.
Hot leads go to your closer. Cold leads go to your admin. Routed automatically by score or answers. No manual sorting.
Stop guessing which question works.
Test two versions of a question. See which wording gets more qualified submissions. Data picks the winner.
Why not just a form
Forms collect names. HawkLeads scores intent.
| Regular contact forms | HawkLeads |
|---|---|
| All leads look the same | Every lead scored 0 to 100 |
| No idea who is serious | Budget, timeline, and intent before you dial |
| Your competitor calls first | Instant alerts. You call first. |
| $0 insight into lead quality | Know the dollar value before you pick up |
| Hot lead emails you back 3 days later | Hot leads book a call before they leave |
Pricing
Simple pricing. Cancel anytime.
30-day free trial on every plan. No credit card required.
Free
One widget. 10 leads/month.
Best for trying it out. Free forever.
- Lead scoring (form answers)
- Email alerts
- 1 widget, 1 team member
Starter
One widget. 500 submissions/month.
Best for single-location businesses.
- Everything in Free
- Webhook integrations
- Basic analytics
- 3 team members
Pro
Five widgets. 2,000 submissions/month.
Best for teams doing $1M+ with multiple locations.
- Everything in Starter
- Lead routing rules
- A/B testing
- Drip email sequences
- Booking calendar
- Advanced analytics
Agency
25 widgets. Unlimited submissions.
Best for agencies managing client accounts.
- Everything in Pro
- Drip email sequences (10)
- Shared analytics links
- White-label branding
- Priority support
One extra closed deal per month pays for a full year. Compare all features
Built for
Every service business that lives and dies by leads.
Every hour you wait, someone else closes the deal.
Your next $10,000 client is on your website right now. The only question is whether you call them before your competitor does.